B.B.S. - Bachelor of Business Studies

·   Shaheed Sukhdev College of Business Studies Seats: 120

·   Deen Dayal Upadhyaya College Seats: 30

·   Keshav Mahavidyalaya Seats: 30

The University of Delhi runs the BBS degree program under the Faculty of Applied Social Sciences & Humanities. A combined entrance examination for the BBS degree program will be conducted by Shaheed Sukhdev College of Business Studies.

An out standing general management programme, the curriculum for BBS is rigorous, flexible and continually enriched with the latest developments in management theory and practice. The academic calendar is based on six semesters, each six months in duration, followed by University exams. The first two semesters lay the basic foundations. Covering core disciplines like statistics, Economics, Organizational Behaviour and Financial Accounting. The development of management theory as well as marketing are traced back almost a century as part of the syllabus.

The second year builds on the first and introduces the students to topics like Market Research, Cost Accounting, Business law, Financial Management and Human Resource Management. The last two semesters chiefly consist of electives depending on one’s specialisation. Options for specialisation include Finance, Marketing and Human Resource Management. In all students are required to do 24 compulsory papers and 6 electives. Students can opt for optional non-credit courses if they so wish.

The summer training programme: To prepare professionals of high calibre and to make sure that rigorous theory is backed with practical exposure, an 8 to 10 week placement for students in business establishments during the summer vacations has been integrated into the academic curriculum of the college. Students usually work on projects under the supervision of middle and senior level managers after which they submit a report on their achievements, work done and findings to the college and the organisation. A performance appraisal by the immediate superior in the company is also obtained, to add to the students’ file, which is used to assist companies during the final placements.

In the BBS Programme CBS enrols a 120 every year after a rigorous selection process, that includes a written exam modelled on the patterns now in vogue with sections like numerical and reasoning ability, general knowledge, business aptitude and language skills. In recognition of the course content and standards maintained the Commonwealth Education Society has accorded the college recognition in its directory of prestigious professional institutions.

Course Contents

Semester I: Introduction to Modern Business, Basic Statistics, Micro Economics & its Applications, Business Communication. (Including Compulsory Project & Presentation), Computing Tools for Business Management. Semester II: Organisation Behaviour, Financial Accounting, Principles of Marketing. (Including Compulsory Project & presentation), Applied Macro Economics, Computer Algorithms and Problem Solving, Summer Training for 8 to 10 weeks and report presentation Semester III: Public Relations and Corporate Image, Production and Operations Management, Market Research. (Including Compulsory Project & presentation), Cost Accounting, Information Technology in Management. Semester IV: Human Resource Management, Financial Management, Quantitative Technique Management, Legal Aspects of Indian Business, Introduction to Data Based Management Systems, Compulsory Summer Training for 8-10 weeks and report presentation Semester V: Business Environment, Entrepreneurship, Specialisation Paper - I, Specialisation Paper – II, Specialisation Paper – III  Semester VI: Business Policy & Strategy, Design and Management of Information Systems, Specialisation Paper – IV, Specialisation Paper – V, Project submission and Seminar.  Specialisation Paper: Finance: F1. International Finance, F2.  Capital Markets & Security Analysis, F3.  Merchant Banking & Financial Services, F4.  Security Analysis and Portfolio Management. (Paper No F2 Prerequisite), F5.  Corporate Taxation and Financial Planning. Marketing: M1. International Marketing, M2. Sales and Distribution Management, M3. Advertising and Sales Promotion Management, M4. Consumer Behaviour, M5. Creative Selling. Human Resource Development: H1.  Advanced Human Resource Management, H2.  Industrial Relation, H3.  Industrial and Labour Legislation, H4.  Training and Development, H5.  Compensation Management. Note: One foreign language will be compulsory as a non-credit course. Medium of instruction shall be English.

Admission Procedure

Pre – Admission forms are not accepted.

Eligibility: Appeared/ Passed the 10+2 (or equivalent) examination with aggregate 60% marks (55% for SC/ ST/ WW/ Physically Challenged Categories) in four papers including English. Rest of the papers may be Accountancy, Biology, Biotechnology, Business Studies, Chemistry, Economics, Entrepreneurship, Geography, History, Informatics Practices, Introductory Computer Science, Mathematics, Physics, Political Science, Psychology, Public Administration, Secretarial Practices, Social Science, Sociology, Word Processing. Mode of Selection: A written examination followed by an interview and a group discussion as well as performance in XII class will be used to select candidates for the course.

Step one: The Entrance Test: Applicants will be called for an objective type written examination.  The examination, spread over about two hours, will consist of sections dealing with Business Aptitude (40 questions) and General Awareness (20 questions); Quantitative Aptitude (30 questions) and Reasoning Ability (30 questions), and Proficiency in English (30 questions). Foreign students are exempted form taking the written entrance examination. The questions in written entrance examination shall be objective type. In all, there are 150 questions to be attempted in 120 minutes. How to prepare for Entrance Test: Improve Vocabulary and write down word meanings. Refer to dictionary and mentally make a few sentences. Revise class IX and X CBSE maths. Mug up tables, squares, cube, square roots and cube root values to increase speed of calculations. Practice mental calculations. For reasoning, do various types of questions quickly.  Star reading novels that tackle areas new to you such as philosophy, science, economics and so on. Increase your speed of reading.

Step Two: The Group Discussion and interview: Based on the performance in the written examination, selected candidates (approximately three times the number of seats for the relevant categories) shall be called for group discussion and interview to be held during last week of June/first week of July. All foreign applicants fulfilling the minimum eligibility condition will be called for the group discussion and interview.

The final Selection: For ‘General’ & other ‘reserved categories’, the following weighting will be given: 50% weightage to the performance in the written entrance examination. 20% weightage to the performance in the Sr. Secondary/equivalent examination. 20% weightage to the interview. 10% weightage to the group discussion. For ‘Foreign Students’, the following weightage will be given: 1/3 weightage to the group discussion, and 2/3 weightage to the interview.

Note:

1. Foreign students seeking admission will have to apply through the Foreign Students Advisor, Faculty of Management Studies, University of Delhi 110007

2. Those foreign students who have acquired their minimum qualification for admission to BBS from any Indian Board have to apply as general category applicants.

3. The result of successful candidates in the written test will be displayed on the college (CBS) notice board on 20^th June.

4. If seats remain vacant in any reserved category, the same will be transferred to General Category. 

Forms available from: 15.4.09 Last date: 2.5.09 Entrance Test: 7.6.09 at Delhi, Chandigarh, Kolkata, Lucknow.

Career Prospects: There are ample career opportunities for BBS. A candidate may either go in for middle order jobs in corporate sector, or compete for the civil services. He/She may also go in for MBA. A BBS provides dual advantage. As it is job-oriented, willing individuals can take up jobs after the completion of BBS. Besides, it is a step towards higher management education. A person who goes in for MBA after a BBS is better equipped than those with a B. Com. or even a B.Sc. Most students prefer to work after graduation. But lack of jobs and demand for trained professionals does not give them ample opportunities. In such a scenario a student with a professional degree will have a head start in his/her career. Today, companies are laying stress on training and development. In such a scenario, such professionals are likely to be an asset to in their respective organisation.